We see our partners as a connected intelligence-driven ecosystem, not a collection of isolated media channels, enabling brands to activate audiences seamlessly across digital and physical environments through one unified framework.

Our network is built around three core pillars: Retail Media, Connected Media, and Traditional Media. Each category plays a distinct role in the consumer journey, yet all operate under a single activation, data and measurement logic. This approach allows brands to move beyond channel-centric planning and instead activate media as one cohesive system, optimized around audiences, intent, and outcomes.

  • Retail Media represents the point where media meets commerce, capturing consumers at moments of high intent through in-store screens, eCommerce environments, apps, and point-of-decision touchpoints, powered by first-party retail data.
  • Connected Media extends reach and precision across premium publishers, news platforms, mobile applications, digital audio and Connected TV environments, enabling addressable, data-driven activation within brand-safe contexts.
  • Traditional Media delivers scale, trust, and cultural impact across television, radio, press, and out-of-home placements — enhanced through data-driven planning and unified reporting.

    What differentiates the AdLink Media Network is not just the breadth of inventory, but how it operates. All media within the network are connected through a common operational layer. Brands gain a single view of performance across touchpoints, while media owners benefit from standardized access to demand and intelligence.

    By connecting owned, managed and partner media into one network, AdLink transforms fragmented inventory into a scalable, performance-driven media ecosystem designed to engage consumers wherever they are, with clarity, efficiency and measurable impact.

1 billion +

direct contacts with customers
each year

11.000+ screens

More than 11.000 screens
across Greece

Major Retailers

Retail media networks within a single layer for the first time

CTV & dOOH

Connected TV ads & dOOH join major websites & publishers

A brand-safe ecosystem

Full placement control

Ads run only on pre-approved publishers and placements, ensuring alignment with your brand values

Contextual relevance

Ads appear in carefully curated content environments, reducing the risk of adjacency to unsafe or inappropriate material

Transparent inventory

You know exactly where your ads are shown—no blind networks or
unknown placements

No user-generated content risk

AdLink avoids unpredictable UGC environments, prioritizing professionally managed content

Continuous monitoring

Placements are selected to maintain compliance with brand safety standards

Custom exclusions

Advertisers can block specific categories, sites, or contexts to meet internal brand guidelines

Compliance-first approach

Inventory adheres to industry brand safety and advertising standards

We develop the media future
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